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This is my first reply, hopefully I am posting correctly.
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As far as free return shipping, I would never consider this and I feel it invites the type of customer I am not interested in, but everyone is different. Was listening to Kim Komando show and she discussed how Nordstrom’s is losing money on this and is opening some type of Salon with no inventory to try a different approach which seems weird to her (me too). She even stated “we all do it buy a size 6 and 4 then send one back,” because we can. I sell on AMZ as FBM also and there is no free shipping option on mine and things still sell albeit slow.
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The buy and hold stradegy on Index funds or Mutual Funds, is a very old model and only works if one has an active manager over 1 millionK in the market and they aren’t buying and holding (from 30 years of having and account that was diversified and 3 major crashes). Ok, it does go up but after a crash when one has lost 50-75% of their principal, it never really goes up. I inquired with our employer broker and the new mantra is you need to hold for 50 years rather than 20years! What I will be 7 feet under by then. This is what they want just forget it, keep “dollar cost averaging.” Watch this 2001 ish skit from SNL: https://vimeo.com/64136086
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I watched one of your videos and Ryan you have lovely eyes and you look like Angelina Jolie (saying this as a compliment not a creeper stalker). Also, you both are so easy to listen to and have a magnificent show!
