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@Timo posted that they received a 5% eBay bucks promo in their inbox which is good through 9/15. Confirmed at this link though this is definitely a targeted promo — I received it on my buying ID but not my selling ID.
These promos typically lead to a slight bump in sales for me, so I figured I would make other scavengers aware of the promo. I definitely recommend employing the end and relist strategy detailed by @popeyespostcards in this thread, or other methods of engaging buyers like sending offers to watchers or creating a markdown sale.
I have about 3300 items in my store, and I end and relist all of the items in my store (about 1500) with zero watchers. I reverse sort in seller hub by number of watchers and end those items 200 at a time. Sometimes I will change prices or title keywords as well.
Curious if anyone else sees a spike in sales around this promo, particularly if you try the end and relist or similar strategies for the first time.
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Update: 6 items from my end and relist batch sold today. These were old inventory which had 0 watchers and had been listed for a few months or longer without a sale.
The entire end and relist process for 1400 items (all items in my inventory without watchers) took me about a half hour from start to finish. Even 6 sales makes that time well spent, and I’ll update again tomorrow and later this week so there is a little more data.
If you’ve never tried the end and relist process on your store, give it a try.
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Sold another 5 from the end and relist batch yesterday, plus 2 more which gained a watcher after the relist and the buyer accepted my offer of 15% off.
To recap my process and thoughts:
I ended and relisted all of the items in my store without watchers (about 1400 listings in a store of 3300 items) to coincide with the first day of the 5% eBay bucks promo. Using the bulk editor, and multiple tabs to make sure no listings were lost, the whole process took me about a half hour.6 of the relisted items sold via buy it now/best offer on the first day, and 5 more sold yesterday. Also 2 more sold yesterday via send offers to watchers.
As @popeyespostcards has discussed, there is a point of diminishing returns with the end and relist strategy. You can’t do this every month and expect it will always increase sales. But trying this once or twice a quarter, timed to coincide with an eBay bucks promo or particularly busy weekend, seems like a good strategy.
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@Timo was kind enough to post a heads-up that there is a new 5% ebay bucks promo which ends tomorrow. So I’m going to try a new batch of end and relist tonight and will create a new thread sharing those results. Since I did my last end and relist almost exactly a month ago, it will be interesting to see if doing it again so soon will lead to a similar boost in sales.
Something I noticed tonight to put a bow on this thread. When I did the end and relist last month, it gave me a little boost of sales in the first few days which my posts in this thread go into detail about. I noticed tonight that I have about 200 more items with watchers than I did a month ago. ~1800 listings with watchers last month, 2004 tonight before my new end and relist. I have been listing frequently (which is always the most important factor for any store) but I’m sure the end and relist helped bring in some new watchers as well.
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