Home › Forums › Buying and Selling › Selling on eBay › Arg! Markdown manager vs. Sale Events?
Tagged: markdown manager, sale promotions, sales
- This topic has 22 replies, 9 voices, and was last updated 9 years, 2 months ago by
Karen.
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01/26/2017 at 1:20 am #11191
Screwy promotions are driving me (even more) nuts!!
I never saw a bump in sales using “markdown manager”.
With the new “sales events” promotions, I LOVE that sales pick up immediately.. but it puts the wrong items up for sale. I do, say, 20% off everything excluding items under $20. But items under $20 are on sale anyway, and only SOME items over $20 show up on sale. It seems totally random. Anyone have a clue how to fix this? Will try to call ebay tomorrow and report back!
Happy sales, folks! 🙂
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01/26/2017 at 8:16 am #11198
I didnt know there was a separate “sales events” that’s different the sales you create on markdown manager.
Where do you find the “sales events”?
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01/26/2017 at 8:49 am #11201
Sell > Marketing > click “promotions” (under “merchandising” on left side)
Then on the right side of the page there’s a blue drop down box that says
“create a promotion” > “sale event”-
01/26/2017 at 9:11 am #11205
Thanks. I wonder how eBay handles this kind of sale vs the Markdown Manager.
Ultimately it doenst matter if it doesnt follow the rules you set.
We’ll check it out.
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01/26/2017 at 8:57 am #11203
I just tried my first sale. I also have not seen a reported bump in sales from the markdown manager, yet I have had items sell at the reduced pricing achieved through the markdown manager tool. So, with such a little store and no reliable data, I can’t say whether or not I benefited from the markdown manager. The eBay page which displays that data has zero information, which is incorrect since I actually have sold items with a markdown. At any rate, I am trying the sales tool for the first time and am hopeful that its features will create urgency. They indicate a countdown to the end of the sale, from what I understand. To get to the sales tool, take the following steps:
1. go to MY EBAY
2. go to MY STORE
3. under MANAGE STORE, go to MANAGE PROMOTIONS
4. under MERCHANDISING, go to MANAGE PROMOTIONS
5. read the information toward the bottom of the page if you want more information
6. click the GET STARTED button to initiate your sale. the wizard walks you through the processI will report back glitches if I encounter them.
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01/26/2017 at 9:40 am #11208
I think one of the bigger differences between “sales event” and Markdown Manager is that MM doesn’t really promote. Sales Event is essentially MM on steroids, as it actually promotes the markdowned merchandise
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01/26/2017 at 10:13 am #11211
Is there an extra charge for a Sales Event? Are you paying an extra percentage of teh sale because eBay promotes your items?
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01/26/2017 at 10:27 am #11212
“Promoted listings” charge you a percentage but I dont think “sale events” do.
Do the “inclusion rules” work correctly for everyone else? Mine seems to randomly apply the discount to items inside and outside the inclusion rule.
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01/26/2017 at 5:00 pm #11245
I tried the sale event and could not get any of my items to add to the sale.
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01/26/2017 at 5:04 pm #11247
Yeah, definitely something screwy happening with the Sale Event tool. I tried to create a sale, and it wouldn’t add any items to the sale. Then when I tried to save a draft of the promotion, it kicked me out of the screen, and failed to save the draft. It happened twice. :/
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01/26/2017 at 7:12 pm #11254
Thanks for trying it out guys. Sorry it didn’t work, but I’m sorta glad I’m not the only one having issues with it 🙂
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01/27/2017 at 2:15 am #11277
Setting up a discount sale in Promotions Manager doesn’t actually make any items discounted. You have to use Markdown Manager to create the discounts. Then you use Promotions Manager to create a “sale event.” The sale will contain only items that you discounted in Markdown Manager AND that meet the criteria for your sale.
On the other hand, if you create a shipping promotion in Promotions Manager then that *does* actually make the shipping discounts happen.
Even by eBay standards it’s a stupidly overcomplicated system, but it does seem to work well once you actually get it set up right.
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01/27/2017 at 9:01 am #11281
Ooooh ok. So the “sale event” is just supposed to promote discounts created in the markdown manager. That is good to know!
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01/27/2017 at 3:21 pm #11310
Well I went and created a 20% off markdown manager sale, then went back in and edited the “sale event”. It still did not pick up any items in my store that are now 20% off.
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01/27/2017 at 3:28 pm #11311
What exactly does Promotions Manager do since the Markdown Manager is the thing that lowers the price?
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01/27/2017 at 9:12 pm #11332
Promtions Manager makes the “save up to XX%” banner at the top of your listing page, and will try to cross-sell people on other sale items, as seen here:
http://www.ebay.com/itm/All-American-921-21-Quart-Pressure-Cooker-Canner-/271948827109
Retro Treasures, I’m seeing the Weekend Sale promotion on your listings now.
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01/28/2017 at 8:05 am #11336
Ah, that banner dissolves into the background of all the business on eBay pages.
As a buyer, I go straight to the price.
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02/02/2017 at 6:41 pm #11661
I thought Markdown Manager sent out emails to random people or maybe just watchers.
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02/03/2017 at 2:36 pm #11713
Tried the sale event thing again this week. I created the markdowns and then created the sale event. It timed out twice to a blank ebay screen and never created the event. I’m chalking this one up to a waste of time and sticking with just markdown manager. My sales pop just fine with just that.
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02/03/2017 at 5:52 pm #11717
I called ebay and got the scoop. The promotion events only work on buy it now listings with multiples. Kind of more for those who sell new products
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02/03/2017 at 5:57 pm #11718
You would think they would be more clear what it is used for. Poor design.
Thanks for getting down to the answer.
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02/20/2017 at 3:24 am #12906
Promotions definitely work on items that don’t have multiples. I use them that way all the time.
The stats eBay gives you on how much a Sale Event increased your sales seem to be bogus if you don’t have multiples, so maybe that’s what the eBay rep meant. But the promotions themselves work just fine.
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02/22/2017 at 8:16 am #13069
I have tried the Markdown Manager for about 6 months. I see about 1 or 2 items sell out of 200+ on sale. I don’t think it contacts watchers. I think they happen to look at the item and see “oh its for sale”.
The other thing I’ve done is when I go to relist and item that has been lingering for a long time, right after I list it, I put it on sale. So actually that’s truly where I get a small surge in sales. Its because they see it in their item has been relisted, at a lower price. I think the combo works. Yet marginally.
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