Home › Forums › Buying and Selling › Scavenging for Inventory › Clothing Primer
Tagged: clothing sales, designer labels, selling clothing
- This topic has 15 replies, 10 voices, and was last updated 6 years, 9 months ago by
debitendcredits.
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06/22/2019 at 10:26 am #63875
I have the opportunity to raid a vast assort of clothing purchased for an indie film. Problem is I know NOTHING about clothing and I have had terrible luck at it.
I’ll do some googling later but wondering if any one has any tips or just list of good brand names I should be looking. Broad strokes and sorry people who live in my area – I can’t take anyone with me :(.
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06/22/2019 at 6:27 pm #63896
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06/22/2019 at 6:31 pm #63898
I hate everything 🙂 I am clothing illiterate. I was wondering if there was a list along the lines of
Yes Lulu Lemon
no Gap.-
06/22/2019 at 6:40 pm #63899
I’m sure there’s blogs that are specific to what clothing brands sell well, thought I bet it’s always changing with fashion trends. Maybe someone here will chime in with more knowledge than me.
We learned by grabbing clothes we thought we cool and researching. Learn as we go. Usually it’s easy to tell by grabbing the well made items. Leather, wool, good stitching, solid, not made in China.
But if you dont have a passion for an item, it might be a tough way to scavenge. Do you have a sense this indie movie used expensive clothes?
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This reply was modified 6 years, 10 months ago by
Jay.
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This reply was modified 6 years, 10 months ago by
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06/23/2019 at 5:28 am #63904
Years back, a well-known High Street retailer of somewhat conservative fashion employed a Leicester firm to replace “Made In China” labels with “Made In England” (I knew one of the seamstresses). That ended in litigation, but the tradition continued, and the city became the world centre of dodgy labelling.
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06/23/2019 at 10:22 am #63906
@Jay yeah it’s a range of clothing and I am friendly with some of the people involved. The nice thing about this opportunity is that they aren’t looking to turn a profit – they just need to unload the crap.
Depending on pricing, I just may experiment and go with my gut.
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06/23/2019 at 10:38 am #63907
That’s ideal. In the best scenario, they take you to a room full of stuff an let you privately research on your phone. Or can you bring a laptop?
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06/23/2019 at 1:50 pm #63919
Since I’m relatively new to reselling, I’ve primarily been selling clothing because it is the easiest for me to source and provides a good base to build on with other finds that can bring more money. It’s really opened my eyes. I’m discovering brands that I thought were “high end” aren’t. I’m also discovering brands that I’ve never heard of before and now know to look out for.
Clothing is purely market driven on eBay and has a very unique learning curve. Some brands that sell new for hundreds of dollars can’t be given away on eBay while others that sell new for the 50-60 dollar range can still be sold regularly at half price. I think what happens is that good brands get flooded with sellers and then the race to the bottom happens. Ralph Lauren is a great example. Good quality, but so over saturated it’s hard to profit from.
These trends change regularly. The best way to research is to just do a search through the solds looking at things that sell above a certain minimum. You’ll start to see brand trends. You can also go to the “growth” tab in seller hub and use the sourcing guidance section. I wouldn’t use that info to set pricing, but you can see the top ten brands in any category based on their sell through rate and popularity.
Clothing is tuff and time consuming, but as I said, it can be good bread and butter for your store.
Good luck.
~Christian
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06/23/2019 at 2:15 pm #63923
Nothing more true in clothing sales:
“This, then, is the “3 P’s.” And there is only one logical order for the 3 P’s and that is price, then place, then promotion. … Promotion is communicating the product, price and place strategies to the target market.”
And price really takes up two of the three P’s because a low price will “place” you higher in the search results. Most people sort their searches low to high. Promotion is the quality of your photos, high positive feedback rating, and a spot on description (which you can copy and paste from recently sold). T-Satt’s promotion (pro photos, description) aids his price even when his placement isn’t the highest.
I despise selling clothes, however maybe I despise it because my “promotion” isn’t good enough. The average clothing seller nets around $10-$13 an item so you better be dialed in if you’re going to compete at any sort of volume.
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06/25/2019 at 9:14 am #64082
Mr Vintage Just curious…you say: “Most people sort their searches low to high.”
I see posters make that claim regularly, but I’ve never seen anyone provide evidence. I asked ebay about this recently, and they refused to disclose that info. However, I do remember some years ago, ebay had disclosed the percentage of buyers who use Best Match as their sort, and it was (as I recall) north of 90%….and that makes sense to me, just because most people most of the time use the default for most things—-but that’s just MY opinion.I do agree with your basic premise, that price is an important factor….just not sure most people actually search using the price sort
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06/25/2019 at 11:45 am #64091
When I know what I’m looking for, I always sort prices low to high and then find the cheapest listing in the US from a seller that has the best feedback. I’m a dedicated value seeker so this just comes naturally for me. I would find it difficult to believe that a high percentage of people don’t also shop this way for most run of the mill items. Collectibles would be different because quality matters more than price in many instances, but generally, price is king. I’d be shocked to learn otherwise.
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06/25/2019 at 12:53 am #64074
debitsandcredits, I too despise selling clothing for that very reason. It’s so difficult to decipher what will sell, what will not. I have a death pile of clothing and shoes that just sit there, because I dread listing them and who knows if they will sell. I feel your pain.
I have worked in the garment industry since I was 18 years old. I currently do clothing alterations. Back in the day, you would have names Like the song states: “Halston, Gucci, Fioruccci”. Now you have names like Anthropologie and under that blanket label, many other sub labels. It’s so complicated now.
http://www.fashionofgoodwill.org/blog/guide-to-anthropologies-brands/
Yea. It’s a lot to take in. Jay is correct. Trial and error. My tip is, grab clothing which speaks to you, or that you would wear. This way, if you get stuck with it, well, at least you can use it.
I’ve pasted some links which may (or may not) help you. I’m hoping they help someone.
Good luck!
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06/25/2019 at 9:45 am #64083
I would search based on type of clothing item. Shoes and jackets will usually sell for more than t-shirts and jeans. I would also look for really unusual items – bright colors and patterns rather than solids/basics. Look for weird and potentially ugly items. Those are the things that always sell first for me.
I would assume that an indie film is going to have a lower budget than a blockbuster. I would focus less on labels and more on looking for unusual pieces.
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06/25/2019 at 10:40 am #64085
Clothing brands that were hot sellers a year ago can be hard to unload now and vice versa. There are a million Youtube videos of people who sell clothing on ebay and Poshmark. Watch the most recent ones to get an idea of what sells but be careful because older videos will be outdated and will lead you astray. For example: Lularoe used to be hot – now you can’t give the stuff away. Michael Kors is another one. It’s best to just take your phone with you and search ebay Solds when checking brand names.
Some other things to consider when selling clothes: RETURNS! Clothing buyers are notorious for returns – although men’s clothing isn’t as bad as womens. Even if you list every conceivable measurement, you’ll get returns for fit. Also, because clothing is so plentiful, unless it’s a very rare sought after piece, any little flaw will make the clothing item pretty much unsaleable.
If the Indie movie had a well known celebrity wearing the item (whether that exact one or one identical) & you can find a screenshot of them wearing it that will bump up the price. Some people want to dress like celebrities.
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06/25/2019 at 1:39 pm #64100
“Ultimate list of brands that sell on eBay”…the same list is on my local mall’s directory board…
They are all brands I can buy new, locally, and at dozens of locations within a few miles. Plus the same brands are on every new scavenger’s list, are abundant, and all over eBay. Thrift Stores over-price these items all the time.
While middle-of-the-road mall brands like PINK, Lululemon, Michael Kors, Ralph Lauren, etc. do sell, it’s a tough game with lots of competition and lots of picky buyers. Don’t play that game unless you are looking for little profit and long sales times. If you can get those brands for free or next to nothing, great, if not, don’t put too much money into them and inventory.
My advice is to have a niche – where you know some very unique brands that have a small audience that is willing to pay big $ for and most other scavengers look over trying to find the next Nike or Nautica shirt. These same brands get priced low as the Thrift Stores have no clue what they are. You will not end up with a shopping cart full of clothes at the end of a scavenging trip, but a few very nice items that will bring in good profit once you identify a few brands in a niche area. Plus, a few good items that make $100 or more each are much easier to list and ship then 50-100 items that may make you $5-$10.
There are also lots of local brands or corporate shirts that have a wide appeal across the country or internationally to the right buyer. Typically if you find these items, you will be the only one selling one on eBay, and buyers will pay top dollar for it. There is a local company in my area that has a huge niche following with certain nerd subset that I buy anything I can find with there name on it.
Also, anything that is on a publicized list that is a common thing to find and sell will become a bread and butter item very quickly on eBay. The stranger, weirder, odder, or overlooked items are where the money is at with clothing in my opinion.
You can make money with common brands, but I would not recommend playing in that space as the time, effort, and profit were not worth it for me when I’ve tried.
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06/26/2019 at 9:18 am #64136
Super insightful – thanks all. I let you know how it goes.
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